“Be-Lab in the spotlight: The Success Story of the Be One Connected Armband”
On October 17, 2023, Be-Lab made the front page of Dauphiné Libéré, highlighting its founder, Jean-Philippe Garnier, for his participation in the Consumer Electronics Show (CES) in Las Vegas, from January 9 to 12, 2024. Let's dive into the captivating story of Be-Lab, from its beginnings to the design of its latest innovative product.
The evolution towards the Be One Armband:
Continuing his incessant quest for innovation, Jean-Philippe Garnier launched the Be One connected armband. The result of ten years of research, this product overcomes previous challenges by measuring sodium and water loss in real time. Personalized advice supports users, optimizing their sporting performance and preventing fatigue.
Local Assembly and Target Market:
The assembly of the cuff is done in Wambrechies, near Lille, where the Be-Lab head office is located. The target market is broad, reaching both professional athletes and amateur enthusiasts.
Las Vegas CES Challenge:
Be-Lab is embarking on a major challenge by presenting its product at CES in Las Vegas, the largest show dedicated to technological innovation in the world. Jean-Philippe Garnier aims for global recognition and participates in an innovation competition, anticipating fierce competition.
The article in Dauphiné Libéré highlights the fascinating adventure of Be-Lab and its founder, Jean-Philippe Garnier. On the way to CES in Las Vegas, Be-Lab is establishing itself as a major player in technological innovation, ready to conquer the world with its Be One connected armband.
Stay tuned to follow this incredible epic!